Blog

We wanted to take the time to not only thank our dev team but also list a few noteworthy features we have accomplished during 2020.

What is it that makes cloud applications so ideal for smaller businesses with limited resources?

Lean thinking is all about maximizing efficiency and eliminating waste from our processes. How does Digital Asset Management (DAM) help support a Lean business model?

More than ever, end users have a willingness to share data and interact. Data and metrics provide valuable insights into customer needs and behaviours. While a vast amount of data is spread around and stored on platforms, we should not forget about the security matters.

Many companies are under transformation and big change. Robotics, automation and artificial intelligence used with other IoT technologies enhance production processes, efficiency and data management.

Developing AI features is something which excites and causes anxiety at the same time. One can do some much with AI that whether or not it becomes useful is not always obvious. However, I know we have succeeded with this one.

It's been about a month now since I started self-isolating due to COVID-19. Media Tailor is utilizing remote working where possible, however we are one of few companies in Finland working in media industry who actually need to maintain physical presence due to our playout and media logistics service production.

The modern world is very familiar with digital elements when it comes to consuming products and services. For example: In mobility, housing, dining, entertainment and in retail. Product manufacturers and service providers can take advantage of new technologies that IoT brings in order to provide better and smarter services & products to the customers.

It's been in development for a while and on our roadmap for even longer. Now it's finally here: Image analysis with AI.

Storytelling is a very effective way to influence in the digital world. An interesting story won’t make your audience leave.

Happy New Year! The millennium changed 20 years ago. Facebook came out in 2004. YouTube came out in 2005. The first iPhone was released 13 years ago in 2007. "That 70's Show" first aired in 1998 and was set in 1976, so if we would re-do it, we could call it "That 90's Show" as it would be set in 1998. The first 20 years sure went by fast.

Slush done!

First day of Slush 2019 behind us. If anything, it gave us a nice little extra boost for tomorrow. We’re set.

You know what's funny? I bet everyone has heard the saying: "KISS - Keep it simple, stupid." It even translates to Finnish: "Yksinkertainen on kaunista." Or: Simple is beautiful.

The funny thing? I don't think a lot of people object this statement. But then once we understand it, we often continue: "I got it. Now what's a more clever way of saying that?"

Yesterday we spent a large portion of the day preparing material, agreeing on demo structure, flow and material. We talked about having a simple yet to-the-point elevator pitch on our stand, so that our visitors get a nice and coherent experience. Today is about making sure everything makes sense.

This week I will write a blog post everyday. SLUSH 2019 is just around the corner and this week is full of side-events, promotional activities and of course two solid days of exhibition activities.

The future does not hold a scenario where we will wake up one day and AI is ever-present. Instead, this will be a gradual process, little-by-little.

While new tech and innovation is seen as an opportunity , focusing too much on features will leave most overwhelmed, confused or searching for a clear solution.

Indeed - in 2019 it is so much more important to focus on how we design our products and services to match that overall challenge our customers have.

Using public video services as part of a media production process is an attractive option. It's cheap or even free. The user interface might already be familiar to many and the basic features works well.